Blog

Expertise from LMD communications gurus to help you market smarter.

Instagram (R)evolution

Instagram (or “IG”) started as a visual feed of curated photos, but new features such as Instagram Stories and IGTV have made it the epicenter of cool—and perhaps the trickiest social media channel of them all to master. Fads change from day to day, and one wrong IG post can... Read more →

Coast Guard Miami Shoot

This year we will be capturing behind the scenes footage to share with everyone as we travel around the United States updating photography and video assets for the Coast Guard. So stay tuned for more behind the scenes.

5 Lessons from a Robotics Mentor

For the past three years, I’ve had the pleasure of mentoring FIRST robotics team 2537 (a.k.a The Space Raiders) in Howard County, MD. I volunteered as one of 200,000 mentors that participate in the program globally. FIRST (For Inspiration and Recognition of Science and Technology) Robotics was founded in 1989... Read more →

5 Design Conference Takeaways

No matter how amazing your clients and co-workers are, being in the office all day can burn you out. Sometimes you need to step out of the office and explore what others in your industry are doing to get a much-needed jolt of inspiration. Here at LMD, we encourage staff... Read more →

True Konfessions with Kristen: 5 Tips for Successful Blogging

Dear Kristen, Our organization has been kicking around the idea of starting a blog for a couple of years, but we have “blogophobia.” We know there are benefits to blogging, but we’re paralyzed by not knowing where to begin and fear of failure. Do you have any advice to help... Read more →

Why Your Website Needs Routine Maintenance

Have you seen this message before? Do you ignore it each time you login to your website? Let’s join a movement together and change perception: Routine updates can and will need to happen to your open source content management system. The nature of open source CMS projects like Drupal and... Read more →

4 Ways to Make Working Remotely Work

With an influx of technology allowing us to stay connected to the office all the time, working remotely has become easier than ever. No longer do we have to be in the office to answer calls, join meetings, or even collaborate on documents or spreadsheets. Working remotely is sometimes viewed... Read more →

A Prayer for the Creative Team

When working with your agency’s creative team, have you ever found yourself looking skyward and saying something along the lines of: “Oh Great Creator, please don’t make me talk to the creative team again. They keep missing the mark—and if they ask me another pointless question about which color blue... Read more →

What Concerts Can Teach Us About Marketing

We often find ourselves drawing a mental divide between the strategic, data-driven projects that consume our weekdays and the various creative outlets that fill our evenings and weekends. Take your average Saturday for example—it's probably rare to find yourself segmenting the audiences of your next painting or studying the social... Read more →

A Day in the Life of Pumpkin

Hi! My name is Pumpkin , and I am a Guide Dog for the Blind in training with the Guide Dog Foundation through the University of Maryland, College Park . Starting at 7 weeks old, I have been by LMD’s Account Coordinator (and my foster mom) Morgan’s side learning the... Read more →

Straight Talk With Holly Huntley: “The Jargon You Love to Hate” Poll Results

In the last edition of “Straight Talk with Holly Huntley ,” I invited readers to participate in a poll about jargon. The poll responses—especially the write-ins—were fascinating. Here are some of my favorite comments: “‘Literally’. As in I literally hate when people misuse that word.” “‘Conversate’—hate it. What ever happened... Read more →

Out of Africa: My Digital Photography Journey

My new adventure in photography started with a Christmas gift—a Nikon 7500 DSLR camera—and one simple instruction from my daughter: “You must keep your camera setting on manual.” I was given a guidebook for my photographic journey ( Understanding Exposure by Bryan Peterson) and my first learning experience of not... Read more →